Print, Digital, Branding,

Pashion Footwear

About

Pashion Footwear is a brand offering the world's first fully convertible high heels that transform into flats using patented, removable heel technology. The brand, featured on Shark Tank, focuses on fixing the inconvenience of high-heel-induced pain. Pashion shoes use a patented, removable, and twist-on heel mechanism that ensures the shoe is stable as a heel and flexible enough to be a comfortable flat.

Client

Pashion Footwear

Category

Print, Digital, Branding,

Year

2026

Role

At Pashion Footwear, I helped shape the brand’s visual voice during a pivotal soft relaunch, creating cohesive, elevated design across email, web, and digital campaigns. My work focused on blending style and strategy—crafting assets that felt as refined as the product while driving engagement and supporting growth. I partnered closely with marketing and cross-functional teams to bring ideas to life seamlessly.

Role

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